About Us

Ee Jia Housewares (M) Sdn Bhd

Established in 2000, we are a leading marketing arm based in Penang, Malaysia.
Specializing in household products, we offer a diverse range of top-quality brands to meet the evolving needs of our customers.

From water bottle, bakeware, kitchenware and food storage containers to bathroom accessories, cleaning tools, gardening pots and organization solutions, our comprehensive range encompasses various aspects of household needs.

Our success is built on forging strong partnerships with our customers, suppliers, and collaborators. We value integrity, transparency, and mutual growth, and we continuously seek opportunities to enhance our product offerings and deliver the latest innovations to our customers.

We strive to deliver practical and aesthetically pleasing products for every aspect of your home. Trust us to be your preferred destination for all your household product needs.

Ee Jia Office Building

MISSION
Our mission is to become the No.1 brand in the ASEAN region and beyond, known for delivering exceptional household products. We are committed to providing innovative, high-quality, and sustainable solutions that enhance the lives of individuals and families. Through our dedication to excellence, we aim to earn the reputation of being a well-respected Malaysia-made brand, setting the benchmark for quality and reliability in the industry.

VISION
Our vision is to establish ourselves as the leading household brand in the ASEAN region and expand our presence globally. We strive to be synonymous with excellence, known for our superior craftsmanship, innovative designs, and commitment to customer satisfaction. With a focus on continuous improvement and collaboration, we aim to be at the forefront of industry trends, setting new standards for Malaysia-made products. Our ultimate goal is to inspire trust, loyalty, and pride in our customers as they choose our brand for their household needs.

“Coming together is a beginning
Keeping together is progress
Working together is success”

Eplas • For Love For Life